This Week's Herman Trend Alert

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  The Herman Trend Alert

January 22, 2003

Employers Will Adopt Students-Future Employees

Employers will face a severe labor shortage this decade (see www.impendingcrisis.com). Few are prepared for the consequences. Corporate recruiters will be frustrated by difficulty in finding people with a vocational school education and desired work experience.

In the short term, employment market competition may cause wage inflation for skilled positions. In the longer term, employers will take strategic steps to protect their future flow of qualified applicants. Companies needing skilled employees will become more aggressive in their recruiting in high schools and in younger grades. Creative approaches will be designed to attract prospective employees early, building long-term relationships that will result in dedicated, appreciative workers. Motorola and Sony already have career programs aimed at elementary school students.

Some employers will offer prospective long-term educational employment to students in their mid-teens. Students will accept opportunities to work part-time for the employers while still in school, with some schools adjusting class schedules to accommodate employment arrangements, an expansion of co-operative education programs. On-the-job learning will be considered part of the student's education, with schools granting academic credit for on-the-job experience. Supervisors of the student employees will be trained as instructors and coaches for the young people. Students may work extra hours during vacation periods, strengthening their skills and knowledge of business. Some positions will be paid; others will be non-paid educational opportunities.

Those students who do well in these employment education experiences will be offered paying jobs as they move into their high school years. As they grow, employers may pay students' other learning costs, including tuition and other vocational school expenses. The selected students will grow into their jobs, achieving significantly higher levels of responsibility and compensation than their counterparts who did not participate in the multi- year developmental process.

Some companies will adopt schools or classes, providing extra resources to enhance the learning experience. Those resources may include instructors, sponsored field trips, extra books or learning materials, laboratory supplies, or space in the corporate facilities.

Some employers already invest in students and benefit by hiring them as well-prepared employees. These pioneers enjoy gratifying results and will set an example for others.


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